There’s an endless amount of silly and illogical hype around Facebook and Twitter — their ability to create a new form of advertising. Forget advertising for a moment: When will e-commerce become socialized? Which companies will actually enable it? eBay’s unbridled success gave birth to an ecosystem of companies that “help sellers sell”… and eBay brings buyers and sellers together around shared interests to gab, blog, review products, etc. But there aren’t any companies out there helping sellers connect with other sellers to create “merchant networks” — with one exception. Not until today have sellers been able to instantly connect with other sellers to expand their own inventory (find new stuff to sell) AND create new sales channels (recruit other sellers as distributors). Check out this short video for the basics and here’s a link to the media release http://pitch.pe/16159
What do you think?
Jeff Molander is the authority on starting sales conversations online. He teaches a proven, effective and repeatable communications process to spark buyers curiosity about what you're selling. He's a sought-after sales prospecting trainer to individual reps, teams of sellers and small businesses owners across the globe. He's an accomplished entrepreneur, having co-founded the Google Affiliate Network and what is today the Performics division of Publicis Groupe.
Jeff also serves as adjunct digital marketing faculty at Loyola University’s school of business. His book, Off The Hook Marketing: How to Make Social Media Sell for You, is first to offer businesses a clear, practical way to create leads and sales with platforms like Facebook, LinkedIn, YouTube and blogs.
Innovations in Web Selling: PopShops and Shopster
How to hire a social media manager: 4 ‘red flag’ phrases to watch out for
Social Media for Sales Teams: Stop Waiting on Marketing & Start Selling More
Social Media in the Steel Industry: How Steelmaster Gets Leads on Facebook