Time to view: 90 seconds. The social media revolution is a lie. Yes, this new phase in marketing is exciting but successful social sellers know something most of us don’t: That social media marketing so over-hyped and so sensationalized that it is what prevents success—blocks us from actually selling with social media like Facebook, blogs and Twitter. Here’s what you can do to overcome this critical, strategic roadblock and make social media sell.
Jeff Molander is the authority on starting sales conversations online. He teaches a proven, effective and repeatable communications process to spark buyers curiosity about what you're selling. He's a sought-after sales prospecting trainer to individual reps, teams of sellers and small businesses owners across the globe. He's an accomplished entrepreneur, having co-founded the Google Affiliate Network and what is today the Performics division of Publicis Groupe.
Jeff also serves as adjunct digital marketing faculty at Loyola University’s school of business. His book, Off The Hook Marketing: How to Make Social Media Sell for You, is first to offer businesses a clear, practical way to create leads and sales with platforms like Facebook, LinkedIn, YouTube and blogs.
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