Guide to Recruiting Web Affiliates
by Jeff Molander
How should a retail marketer approach recruiting affiliates? I’ve spent over ten years gathering up industry best practices. This short white paper explains how.
A Retailer’s Guide to Recruiting Web Affiliates
Table of Contents
Getting Organized: Understanding & Categorizing Web Affiliate Partners
5 Tips on How to Choose the Right Affiliates
How to Effectively Court Affiliate Publishers
About the Author
Jeff Molander+ is the authority on making social media sell. He's a sought-after corporate trainer to small businesses and global corporations like Brazil's Petrobras. He's an accomplished entrepreneur, having co-founded what is today the Google Affiliate Network. Jeff also serves as adjunct digital marketing faculty at Loyola University’s school of business. His new book, Off The Hook Marketing: How to Make Social Media Sell for You, is first to offer businesses a clear, practical way to create leads and sales with technology platforms like Facebook, LinkedIn, YouTube and blogs.
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